What have you learnt from your audience feedback?

Why are audiences important?

- We produce it for the audience 
- Who we aim at
- To make a text successful

A media text in itself has no meaning until it is read or decoded by an audience.
Audiences generate revenue or discussions and recognition.

I produced a questionnaire so that I could get some feedback on the music video. With the feedback I can then see whether the video was successful and whether the audience understood what I wanted to create.

Question 1 - What do you think the main message of the video is?

 I was pleased with the answer of this question, as song is about treasuring time with your loved ones. The song is quite personal and describes the hurt caused by cancer. I wanted to maintain different emotions throughout the video, the time spent with your loved ones is when your most happy, this is reinforced when the two sisters are playing in the field, the expression on their faces show that they are happy and have a strong relationship. The emotions of when you are alone and effected most, is emphasised when the artist turns to her piano to let out all her emotions, and also the shot of the artist alone outside. 

Question 2 - How did you think the main character is feeling throughout most of the video?

The pie cart represents that the people understood that the artist felt sad throughout the video. However, one person ticked that she felt happy, this is true, that in parts of the video, especially the home video the artist feels happy. The video I wanted to create was not aimed to be all sad, I wanted to get the message across, that don't take life and your family for granted, simply Treasure the Time spent with them.

Question 3 - Did you enjoy the video?

This person enjoyed the video, and says it was emotional, which is what I wanted to create. Many music videos in today's society never face the actual fact of what is goes on in peoples life. I wanted to connect with the audience, as this story happens in many families, by touching the subject makes more people aware of what is going on, and helps people realise that not to take life for granted.

Again, this person has said it was an emotional video. This is the feedback that I wanted, I wanted to make it emotional, so that the audience really gets the subject that I am touching upon. I was observing people when they were watching the video, and I could tell that they were really getting into the video, many students when finishing watching the video, were left thinking about the video. I wanted to create a video that made people think about the actual video itself and its narrative. 

Question 4 - What would you change about the video?

This is my Media teachers response to Question 4 on the questionnaire. He suggested that I should not of carried on breaking up the lip sync, that on some of the shots when the artist is not syncing, she should to let the video flow. The reason why I didn't want the artist to lip sync the whole way through the video was because I wanted to create shots that suggested to the audience the artists thought process. 

After putting the video all together my media teacher noticed that the artist left her phone on the piano, as she left it there when lip syncing. We felt disappointed that we hadn't noticed this before, however as we left it too late, we didn't have time to change it. For the future, I need to make sure that the mise en scene is checked before and after filming.

Question 5 - Would the video encourage you to go out and buy the song/album?

I am glad that people would actually buy this album. The music is aimed at a niche audience, people passionate about music, this doesn't attract all youngsters. I believe the video would attract a range of an audience, as although the song/video is emotional and targets a touching area, people do like to watch this. It is an escapism, I believe the audience I am targeting at, they can relate to the video.

I believe this is a type of music video that will get talked about, that the word can spread about the strong narrative and the sadness, which will make the video popular.

The questionnaire has made me realise the audiences flow of emotion. 90% felt emotional when watching the video, I believe this is a good thing, they understood the narrative, which contributes to the flow of meaning. I believe they all connected with the video, it goes against a 'traditional' sad music video, where normally a love story is involved. This video touches a family relationship, which goes against many music video conventions. 

I decided to film Megan Linnell, the unknown artist. I thought it was vital to achieve her opinion on the video and to see if we did her song justice.